Watch out! The Book Banshee is back! I just started my Master's program at SHSU in Library Science with the end goal being a career change from music teacher to school librarian in the somewhat near future. For my degree, I have to maintain a blog about books. This cued a faint memory of blogging about books for a brief period years ago. Lo and behold, the blog still exists. Today, I am restarting this blog with the intention of continuing it for far long than the first time. If you still get notifications from posting, your mailbox is about to get busier and more fun!
When social media became a "thing", businesses were one of the first entities to jump on board. Many companies realized that social media created an essentially free way to advertise. As social media developed, targeted marketing using social media became an even more effective way to communicate and advertise with specific consumer bases. Educational entities eventually got on board as well. What does this have to do with your library? Plenty. Let's take a look at most popular social media platforms - Facebook and Twitter, and how they are being used by libraries to promote and communicate with their clients as well as help educate and connect library staff members worldwide. Stay tuned for a future post on the social media platform that is ahead of Twitter in teen use, Instagram. Facebook The brain child of Mark Zuckerberg and his Harvard classmates, Facebook was created in 2004 as a way for college students to connect online. Myspace, a Facebook predecessor, had al...
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